The 'Main Character' fashion style is a trend that embraces bold, attention-grabbing outfits inspired by protagonists in movies and TV shows. It encourages individuals to dress as if they're the star of their own life story.
The trend known as the 'Main Character' became a hit on social media sites such as TikTok and Instagram in the 2020s as people sought ways to express themselves uniquely amidst growing online activity and virtual communication trends of that era. This fashionable style is influenced by movie and television characters as well, as memorable fashion choices of celebrities.