Pastel Goth is a unique fashion subculture that combines the dark, edgy elements of gothic style with soft, pastel colors. This juxtaposition creates a visually striking and unconventional aesthetic that appeals to those who want to blend cute and creepy.
Pastel Goth emerged in the early 2010s as a fusion of traditional goth subculture and Japanese kawaii fashion. It gained popularity through social media platforms like Tumblr and Instagram, where fashion enthusiasts shared their unique takes on the style. The trend has since evolved and continues to influence alternative fashion scenes worldwide.